Product: Nursing Pillow
Client: bbhugme
Cofounder: K8 industridesign
Collaborator: Scandinavian Design Group / Graphic Design

multifunctional nursing pillow

At the chiropractor’s clinic Bekken og Barn the patients often asked for an aid/ a product they could recommend to relieve pelvic pain during pregnancy. The chiropractors made a product research but found very little to recommend.
For this reason they came up with an idea of a pillow primarily for pregnant women and together with K8 they wanted to explore the possibilities.

Bbhugme is the first multifunctional pillow for pregnant and nursing women. After 3 years in development we are proud to present bbhugme. Bbhugme is an innovative and easy to use pillow. It can be stretch out as a tube or tied together to form a ring. Bbhugme can also be used as a playful pillow for children as well as a comfy pillow for the rest of the family.

The pillow is produced by eco friendly bamboo and BPA free silicon pebbles. The pillow and its accessories are certified by OEKO/TEX STANDARD 100 and EN71 food grade certification.

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